Self-Promotion, Or Lack Thereof
I would like to consider myself a shameless self-promoter. I’d be lying, but it’s a nice lie, right?
In reality, I pretend to pimp myself out, big myself up, and all that jive, but I don’t actually do any of it. I shyly ignore my own blog posts, rarely update my portfolio, and generally let things fester in an unpromoted oblivion.
Much like the fear of writing, I think this stems from a fear of failure. Yes, I’ve written, but if nobody actually reads it, it doesn’t matter that it was utter and total crap. A tree falling in the woods, only with writing and the internet.
I’d love to be a writing sensation, with legions of fans. However, I want it to happen spontaneously. I don’t want to actually ask for those fans.
Case in point, my Facebook fan page. I have one. It’s unpublished. I can’t bring myself to publish it and have it out there, where people can see — in a concrete number — how many people ‘like’ me as a writer. That utterly terrifies me. It’s a recipe for failure, as far as I’m concerned. So it sits unpublished, doing nothing for me, giving me no promotion whatsoever.
I don’t know how to get myself over this hump of promotion, or if I really want to get over it. Self-promotion is time consuming. Self-promotion takes effort. Self-promotion is icky. Why would I want to do it?
But I know that my current plan — writing, allowing the automated Twitter post, and little else — isn’t working. It’s time I get over my fear of promotion.
Then again, maybe I’ll wait until I’ve written something good…